Sales Representative Agreement

Sales Representative Agreement


Area of Law: 

This a template for a Sales Rep Agreement which is a document used by a business to employ its sales representatives. In this agreement, a sales representative’s classification as either exclusive or non-exclusive is set forth, as is the representative’s designated sales territory and the products that he or she is sanctioned to sell.

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This Agreement ("Agreement") is made and effective on by and between ____________ ("Rep") and  _______________________________ ("Company").




Company is in the business of selling _____________________ (the “Products”).


Company desires to contact sales representation to sell the Products in the following region: ____________________________________ (the “Territory”).


Rep is experienced in sales and desires to sell the Products for the Company on the terms set forth in this Agreement, and within the Territory.


NOW, THEREFORE, in exchange for valuable consideration, the Parties hereby agree as follows:


1. Appointment.


Company hereby appoints Rep as its sales rep for the Products in the Territory, and Rep hereby accepts such appointment.  Rep's sole authority shall be to solicit orders for the Products in the Territory in accordance with the terms of this Agreement.  Rep shall not have the authority to make any commitments whatsoever on behalf of Company, and be fully responsible for keeping his or her customers duly informed of this limit on Rep’s authority to make agreements on behalf of the Company with the customer.


2. General Duties.


Rep shall use its best efforts to promote the Products and maximize the sale of the Products in the Territory.  Rep shall also provide reasonable assistance to Company in promotional activities in the Territory such as trade shows, product presentations, sales calls and other activities of Company with respect to the Products.  Rep shall also provide reasonable "after sale" support to Product purchasers and generally perform such sales related activities as are reasonable to promote the Products and the goodwill of Company in the Territory, in the line of business Company is in.  Rep shall report weekly to Company concerning sales of the Products and competitive promotional ad pricing activities.  Rep will devote adequate time and effort to perform its obligations.  Rep shall neither advertise the Products outside the Territory nor solicit sales from purchasers located outside the Territory without the prior written consent of the Company.


3. Reserved Rights.


Company reserves the right to solicit orders directly from and sell directly to any end users or other retail buyers within the Territory.  Rep's task is to solicit orders from all potential wholesale customers in the Territory including original equipment


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